Jamaican art collective, and roots reggae dub poetry band, No-Maddz is the latest Jamaican entertainer to be endorsed by Clarks Original.

In a post on their official Instagram page, the British based international shoe manufacturer and retailer, shared three photographs of the No-Maddz, rocking their signature Wallabees.

A Jamaican favorite, Clarks Originals has a longstanding relationship with the Jamaican culture. Over the years, Jamaican artistes have dedicated songs to the brand. From Vybz Kartel’s ‘Clarks’ featuring Vanessa Bling and Popcaan to Jahvillani’s ‘Clarks Pon Foot,’ the movement goes way back and continues to grow.

In recent times, through Instagram, Clarks Originals has endorsed Reggae singer Lila Ike and dancehall deejay Jahvillani.

In November last year, No Maddz released the visuals for ‘Clarkz Like Dis’ the debut track from their sophomore album Heaven On Earth. The track features Enriq Sterling and was produced by Major Lazer’s Walshy Fire and The Wixward. The video was shot in London while No Maddz was promoting the Idris Elba-directed film ‘Yardie’ in which they have key roles.