From his Reggae Reggae sauce to ice cream, entertainer Levi Roots is doing it all.

The Jamaican-born entertainer famous for landing an investment on TV’s Dragon’s Den to launch his Caribbean-inspired Reggae Reggae Sauce nationwide, has now partnered with Callestick Farm Ice-Cream to produce a unique range of ice cream products.

Levi Roots fabulicious range will carry what he calls the most delicious flavour ice-creams. The products will go on sale in 2020.

In relating news, Levi Roots is also promoting his latest album Red Hot. Plans are also in the pipeline for the Levi Roots Crisps following a collaboration with Plymouth’s Burts Snacks.